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Researching user experiences

GOV.UK Service Manual guidance on reconstructing a service experience by exploring what people did, thought and felt over time.

Good for questions like

  • The UK government's manual for designing and running public services: the Service Standard, guidance on discovery, alpha, beta and live, and on user research and service design.

  • GOV.UK Service Manual guidance on planning and running interviews to understand people's circumstances, experiences, problems and needs.

  • A meta-analysis in Organizational Behavior and Human Decision Processes of how peaks, endings and duration relate to the way people evaluate experiences in retrospect.

  • Mapping what a person does, thinks and feels as they try to get something done across a service. Nielsen Norman Group's introduction covers the anatomy and the pitfalls.

  • GOV.UK Service Manual guidance on learning about user needs through existing evidence, interviews, observation and the people who support users.

  • Nielsen Norman Group on what interviews can and cannot reveal, including fallible memory and rationalised accounts of past behaviour, and why they pair with observation.