Smaply
Software for building and maintaining journey maps, personas and stakeholder maps, made by the team behind This is Service Design Doing.
Related resources
The practical companion to service design, covering research, ideation, prototyping and implementation with a large method library. Widely used as a course text.
Co-author of This is Service Design Thinking and This is Service Design Doing, and co-founder of the software company behind Smaply.
A focused journey mapping tool with a free tier, popular with people who want something simpler than a whiteboard and lighter than a platform.
Mapping what a person does, thinks and feels as they try to get something done across a service. Nielsen Norman Group's introduction covers the anatomy and the pitfalls.
A thorough guide to the whole family of alignment diagrams: journey maps, service blueprints, experience maps and mental model diagrams.
Online whiteboard used widely for journey maps, blueprints and remote workshops, with a large library of service design templates.